Paid Search Marketing

High-Intent Leads with
Google Ads

Skip the line and appear at the top of search results immediately. We manage your ad spend to maximize ROI and minimize waste.

100% HVAC Focused • One Client Per Market • Month-to-Month

What's Included

A data-driven approach to paid search that turns your ad budget into booked jobs.

Feature

Description

Included

Campaign Setup & Strategy

Keyword Research

Finding high-intent terms like 'emergency AC repair' vs 'DIY AC fix'.

Ad Copywriting

Writing compelling headlines and descriptions that drive clicks.

Landing Page Optimization

Ensuring traffic lands on pages designed to convert.

Competitor Analysis

Spying on competitor ads to beat their offers and positioning.

Conversion Tracking

Setting up precise tracking for calls and form submissions.

Management & Optimization

Bid Management

Adjusting bids in real-time to get the best position for the lowest cost.

Negative Keywords

Filtering out irrelevant searches to save your budget.

A/B Testing

Testing different ad variations to improve click-through rates.

Budget Pacing

Ensuring your budget is spent evenly throughout the month.

Our Process

How The Service Works

We manage every aspect of your Google Ads account so you can focus on running your business.

1. Account Audit & Setup

We analyze your existing account (if you have one) or build a new one from scratch. We set up conversion tracking properly so we know exactly which ads generate revenue.

2. Campaign Launch

We launch highly targeted campaigns grouped by service (e.g., AC Repair, Furnace Installation). This ensures your ad copy matches exactly what the user is searching for.